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	<title>Comments on: For a Good Use of Time&#8230;</title>
	<atom:link href="http://www.timbrocklehurst.com/100-internet-marketing-tips/for-a-good-use-of-time/feed" rel="self" type="application/rss+xml" />
	<link>http://www.timbrocklehurst.com</link>
	<description>Regular updates with advice and help on various areas of Internet Marketing</description>
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		<title>By: donna</title>
		<link>http://www.timbrocklehurst.com/100-internet-marketing-tips/for-a-good-use-of-time/comment-page-1#comment-101</link>
		<dc:creator>donna</dc:creator>
		<pubDate>Sun, 14 Jan 2007 18:36:45 +0000</pubDate>
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		<description>Tim. I did not realize it, but I am doing a split test with your free items. 
I can see at my autoresponder which items were downloaded and can see at my site which page is getting more hits. 

That has shown me already more than I ever knew before about online marketing.  

And all I did was think, hey if I am putting in one address here, why not put the other page in too? 

Remarkable.</description>
		<content:encoded><![CDATA[<p>Tim. I did not realize it, but I am doing a split test with your free items.<br />
I can see at my autoresponder which items were downloaded and can see at my site which page is getting more hits. </p>
<p>That has shown me already more than I ever knew before about online marketing.  </p>
<p>And all I did was think, hey if I am putting in one address here, why not put the other page in too? </p>
<p>Remarkable.</p>
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		<title>By: tim</title>
		<link>http://www.timbrocklehurst.com/100-internet-marketing-tips/for-a-good-use-of-time/comment-page-1#comment-36</link>
		<dc:creator>tim</dc:creator>
		<pubDate>Thu, 30 Nov 2006 13:45:49 +0000</pubDate>
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		<description>Keith - thanks for asking...

Split Testing is what you do when you want to find out what works best on your website.

Lets say you&#039;ve got 4 ideas for a headline and you&#039;re not sure which one will sell best. A split test mechanism will display them all the same number of times over a given period and report on how many actions were achieved by each one.

An action could be a sign-up, or a sale, depending on what you specified at the start.

Split testing can apply to the whole page, or to a given segment of it. You can test the results of putting audio on your page, video on your page, a picture, anything. 

Its an important process, because we&#039;re all taught that certain things really work to improve signup rates, but every website is different. So what really worked on one website may have a completely different effect somewhere else.

It is good Internet Marketing practice to be split testing all the time.

Best wishes
Tim</description>
		<content:encoded><![CDATA[<p>Keith &#8211; thanks for asking&#8230;</p>
<p>Split Testing is what you do when you want to find out what works best on your website.</p>
<p>Lets say you&#8217;ve got 4 ideas for a headline and you&#8217;re not sure which one will sell best. A split test mechanism will display them all the same number of times over a given period and report on how many actions were achieved by each one.</p>
<p>An action could be a sign-up, or a sale, depending on what you specified at the start.</p>
<p>Split testing can apply to the whole page, or to a given segment of it. You can test the results of putting audio on your page, video on your page, a picture, anything. </p>
<p>Its an important process, because we&#8217;re all taught that certain things really work to improve signup rates, but every website is different. So what really worked on one website may have a completely different effect somewhere else.</p>
<p>It is good Internet Marketing practice to be split testing all the time.</p>
<p>Best wishes<br />
Tim</p>
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		<title>By: keith King</title>
		<link>http://www.timbrocklehurst.com/100-internet-marketing-tips/for-a-good-use-of-time/comment-page-1#comment-30</link>
		<dc:creator>keith King</dc:creator>
		<pubDate>Thu, 30 Nov 2006 01:10:09 +0000</pubDate>
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		<description>What is split testing?
keith</description>
		<content:encoded><![CDATA[<p>What is split testing?<br />
keith</p>
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