Internet Marketing Tips 81-90

81 Form an online community. It could be an online message board, e-mail discussion list or chat room. When people get involved in your community, they will regularly return to communicate with others. You could also invite your online community to free “how to” classes hosted in your chat room or by teleconference.

82 Write articles and submit them to e-zines, web sites and magazines that accept article submissions. Include your business information and web address at the end of the article. You could also give the editors extra incentives to publish your article, like freebies, affiliate commissions, offers to publish their article, etc.

83 Give away an electronic freebie with your ad on it. Allow your visitors to give the freebie away as well. This’ll increase your ad exposure and attract people to your web site at the same time. You could also use it as a bonus for another product you sell or as a free surprise gift for your most loyal customers.

84 Combine your products or services into one big package deal with offerings from other businesses. You could share a web site and advertise the package deal which would mean double the traffic. It could be one or more business. If the business is your competition, you would want to use a neutral product.

85 Submit your freebie to the online directories that list your particular item or service for free. If you’re offering a free e-zine, submit it to all the free e-zine directories on the Internet. There are free e-book directories, web site directories, general freebie directories, free article directories, etc.

86 Participate on message boards. Post answers to other people’s questions, ask questions and post appropriate information. Include your signature file at the end of all your postings. Some message boards let you include a text link at the end of your message. Plus you can learn great tips reading all the postings.

87 Exchange classified or sponsor ads with other free e-zine publishers. If there is a huge subscriber difference between e-zines, one can run more ads to make up for it. You could also offer free items or affiliate commissions. Another idea would be to offer them an ad on your web site too.

88 Post your ad on free advertising areas on the Internet. You can post it on free classified ad sites, free for all links sites, newsgroups that allow ads, free yellow page directories, etc. Of course all of those areas have different rules for submissions so you may have to structure your offer differently each time.

89 Maximize the effectiveness of your banner ads. Don’t just use the same ad on every banner, use a variety to attract the greatest number of clicks. If you are hosting banner ads on your web site for affiliate programs you have joined, you could use a banner rotator to give each one equal exposure.

90 Make your web site load much faster by cutting down on banner ads and using more buttons. Button ads are also smaller and take up less space. Also there is nothing wrong with text links. They usually pull in more response than banner ads because people nowadays often ignore banners.