So its finally here. Traffic Secrets 2.0 was released following a last-minute adjustment to allow for hightened server-load, at 1.00pm Eastern Standard Time on July 15th.

This was a month short of four years since John Reese launched Traffic Secrets 1.0 and famously took $1 Million in orders within 24 hours.

It will be interesting to hear how much was taken in the same time frame this time.

So what is Traffic Secrets 2.0?

As everyone who runs a business online knows, traffic is the lifeblood of an Internet business. Not having strategy for building traffic to your website is like placing your shop window out in the middle of the ocean.

No matter what we do online, we all need traffic.

The purpose of John Reese’s Traffic Secrets program remains the same as it was with the first version: To educate people on the ways available for building a steady, growing stream of targeted (relevant) visitors to their website. The difference is that these days, in 2008, there are many more ways available than there were in 2004.

Social Networking, for example.

Web 2.0 is a phrase that has been used, rather broadly, to categorise the new breed of websites which enable members to interact with one another, share resources, insights, information, education, pictures, video, and countless other things which the Internet is capable of handling. In 2004 these sites were all but non-existent (although Facebook was launched in 2004 for college students to interact with each other)… but these days, they account for a near majority of all Internet traffic.

Many of the methods John Reese introduced to us in 2004 are still around, and he has updated his methods for using them in 2008. Article marketing, for example, traffic exchanges and pay-per-click advertising.

But many, too, have changed. The Google algorythm is being worked on all the time, and is a very different beast now, so search engine optimization (SEO) runs to new set of rules, and there has been a near-verticle growth in blogging, which itself provides new opportunities for building traffic and sales.

They are all things which Internet Marketers need to know about if they’re to create shelf-space for their sales pages, but what really gives Traffic Secrets 2.0 the two point oh, is its explanation of how you can integrate the range of methods available in 2008 together into a winning strategy for your web business.

Altogether, in the Traffic Secrets 2.0 pack, there are 12 CD ROMs. Each one dealing with a different discipline in traffic accumulation. Typical for Reese, it is very thorough, and it provides an in-depth education on how to build a community of trusting visitors and buyers to your business.

As well as this education pack, there is also a 377 page training guide, a workbook for tracking your projects, and a series of step-by-step blueprints in areas such as Adwords, Social Networking and Market Spying…

All in all, it is an impressive package for the price. Many of today’s most successful online marketers reached fame and fortune on the back of Traffic Secrets 1.0. There can be no doubt that the same will be true of Traffic Secrets 2.0

Verdict: Thumbs Up

More information: Traffic Secrets 2.0